Category Archives: How to start a business

5,4,3,2,1….

Posted on February 17, 2013 by Linda

“Most entrepreneurs do not start their business because they want to run a sales organization” (Carolyn Herfurth). In fact, most of us get all excited about the creativity, the design, the helping people, the freedom…then run head on into the … Continue reading →

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Back to Business

Posted on February 3, 2013 by Linda

In case you are wondering if I forgot that this is supposed to be a blog about starting/running a business, this one is for you! Everything we have done this last year has been about business, but indirectly. We have … Continue reading →

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One of Those Days

Posted on November 28, 2011 by Linda

Just so you know that things don’t always go well when you are starting a business…this evening has been one mess-up after another! It started with an order for some monogrammed Sleepy Sleeves. No problem. Pull out my machine that … Continue reading →

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Drinking from a firehose

Posted on November 18, 2011 by Linda

The first year of being a full-time entrepreneur was spent fighting to get the information I needed. I think I probably wore Google out, looking for tidbits and clues to the answers I sought. That was then. NOW, I feel … Continue reading →

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Just Call Me Alice

Posted on October 4, 2011 by Linda

Woke up before 4 and couldn’t go back to sleep so I decided to get up and do some research on marketing that I started yesterday morning. By the time I finished, I felt like I had been down several … Continue reading →

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Growing Pains

Posted on October 2, 2011 by Linda

When we moved here to Reading, PA 5 years ago, we chose to downsize our home. With our boys both headed for college, we figured we didn’t need as much room. It has worked well–until You’re Getting Warmer showed up. … Continue reading →

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One Year Down and Nine to Go!

Posted on September 2, 2011 by Linda

One year ago this week, I quit my job and went full-time in the sleeve business. (Go here if you want to see my post about that event.) Little did I know what the year would hold. It has NOT gone … Continue reading →

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My Five Stages of Business Development

Posted on May 11, 2011 by Linda

As I finish a task in this process of starting a company, the happy music is playing, I am dancing around and feeling triumphant, the credits are rolling…and then the music changes the way it does in a movie when … Continue reading →

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Did you know?

Posted on April 21, 2011 by Linda

I am working on my facebook fan page, using information and suggestions from the dotcom diva. Did you know that in the last few months, facebook has surpassed google as the most visited website? And that marketing on facebook is … Continue reading →

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